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Hair Loss Awareness Month: Casting Call Edition

Aug 1st 2025

Did you know that nearly 40% of women experience visible hair loss by age 50 in the United States? According to studies by the American Academy of Dermatology (AAD), this includes both female pattern hair loss and general thinning, affecting millions of women nationwide.¹  

The Cleveland Clinic also reports alopecia areata affecting nearly 7 million people in the United States, including men, women, and children.² 

Remember - hair loss is common! And through honest storytelling, we can create space for empathy, education, and healing through shared experiences. 

That’s why, in honor of Hair Loss Awareness Month, we're spotlighting the powerful voices behind our national casting call, everyday people living with hair loss who courageously shared their stories with us to uplift others. Storytime...

Meet Katie

Type of Hair Loss: Alopecia 

Solution: Top Form Lace Human Hair 18” (Topper + Extensions)

Color: FS17/101S18 Palm Springs Blonde 

Katie's hair loss journey started at 15, and despite searching for answers, nothing helped. "I was tired of feeling older than I am just because of my hair." That’s when she discovered toppers and wigs, and everything changed. 

Watch Katie’s raw, emotional reaction as she experiences a Jon Renau topper for the first time. 

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Meet Pam 

Type of Hair Loss: Medical 

Solution: easiPart XL French Human Hair 18” topper 

Color: 24B613S12 | Shaded Butter Popcorn 

Pam experienced total hair loss after undergoing chemotherapy for breast cancer. Losing her hair felt like losing part of her identity, but discovering wigs and toppers helped her feel like herself again and allowed her to continue living an active, confident life.  

Witness Pam’s transformation firsthand. See her go from self-conscious to radiant!

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Meet Melody 

Type of Hair Loss: Alopecia  

Solution: Top Trend Lace HD Wavy 14” topper 

Color: FS6/30/27 | Toffee Truffle  

Melody’s hair loss journey started 6 years ago when her hair stylist noticed a bald spot. After a diagnosis of alopecia, Melody began exploring alternative hair solutions. When she discovered wigs and toppers, it wasn’t just about covering her hair loss; it was self-expression, having fun, and turning lemons into lemonade.  

Watch her video for your daily dose of empowerment. 

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Meet Holly

Type of Hair Loss: Alopecia  

Solution: Top Trend Lace HD Straight 18”  

Color: FS4/33/30A | Midnight Cocoa  

Losing her hair in her 20s challenged Holly’s perception of beauty and self-confidence, especially as she stepped into the spotlight as a CEO. But it also marked the beginning of a new chapter, one where she embraced toppers as a discreet solution that helped her feel like herself again. 

We hope her story resonates with you or someone you know navigating hair loss. 

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If you're looking for hair loss support or first-hand insight about wearing toppers and wigs, follow us on social media at @jonrenau to connect with an empowered community of hair wearers. Remember, you’re not alone! 


¹ American Academy of Dermatology Association. What causes female hair loss? UCLA Health News & Insights, September 13 2023. verywellhealth.com+12uclahealth.org+12dermatologytimes.com+12 

 
² Cleveland Clinic. Alopecia areata: Symptoms, causes, treatment & regrowth. Reviewed May 3 2023. uclahealth.org+9my.clevelandclinic.org+9my.clevelandclinic.org+9