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The Real People Campaign

Posted by JR on Jun 15th 2020

In the last few months all of our lives changed dramatically. Due to these changes, we all had to adjust to a new lifestyle. Many people used this time to develop new skills and hobbies (aka baking bread). Even more took the opportunity to relax and catch up on Netflix.

As for us at Jon Renau, we wanted to use this time to take a step back and reflect. Why do we do what we do? What things are most important to us? What should our focus be going forward?

These are the questions we asked ourselves.

After much contemplation, we were left with one undeniable truth: “the people.”

Who are these people you might ask? If you’re reading this blog, you can probably count yourself among them!

The people who wear our products.

The people who partner with us to sell our products and help the end wearer.

The people who work at Jon Renau and who we call family.

The people who work with us to design the best products possible.

All of these amazing people and the great relationships we have developed with them over time are what makes Jon Renau special and sets us apart from other brands.

As we move forward and continue to evolve as a company, we want to give back to all of these people by putting the spotlight on them and making them our priority. This is why we have created the Real People Campaign.

Over the next few months, we will be featuring “the people” on our social media channels, blog, and website. We want you to get to know all of the awesome people we work with and see what makes them so special.

As part of these efforts, we will also be bringing back our #JonRenauGetsReal program. #JonRenauGetsReal is a dedicated space for real people with real hair loss; we do not use professional models or actors. Instead we spotlight the unique stories and hair loss journeys of everyday people.

If you’re not familiar with #JonRenauGetsReal, don’t worry! We’ll be kicking things off by taking a walk down memory lane and recapping all the previous years of the program before we introduce you to our newest set of JRGR “models”!

To wrap things up, we want to thank you from the bottom of our hearts for supporting our brand. Our goal is for the Jon Renau community to grow and reach new heights in the coming months. We hope you’ll join us on the journey!